Assassin's Creed 2

Assassin’s Creed 2 (http://en.wikipedia.org/wiki/Assassin%27s_Creed_2) is a recently released video game and the second installment in a trilogy. I’m talking about it because I admire a very simple thing the creators did in its design, and that’s actively listen to the consumers. There were a lot of loud complaints that many people had about the first game in the series. People just didn’t like what they got. So, the developers actually listened to these complaints, and they addressed them. Too often this simply does not happen in the video game industry. But, the developers of AC2 actually listened to their fans and the end result is a truly great game. I think this is a good sign of where the industry could potentially go in the future. People know what they want, and I think it’s important to listen to those wants in order to design something profitable and of high quality. If the industry could learn to apply the wants of their consumers more in their designs, instead of just following the same tired formulas, I think we will eventually see a lot more high quality works being produced.